Ians UpdateI trust that most of you managed a break and some time with friends and family over the Christmas and New Year period. Most of the First Fresh team have, but of course we did have some ‘volunteers’ who worked through the short weeks and kept the supply up to...read more Product Report - Brian PepperIt has been well documented that the N.Z crop is much smaller than last season and the shortage has allowed very good prices to be achieved for clean lines of fruit.read more Product Report - David StevensonWhile it comes as no surprise that Meyer supply has been limited and sporadic throughout the month of January, Yen Ben supply has also tapered off over the past month. The weather has been warm and humid of late and that provides ideal conditions to boost insect numbers.read more Product Report - Phil CroyFamous last words but I should have known that December would not be the end of the Navel season…… the last of the Barnfield variety were in fact packed on the 17th January 2018 bringing the season to a close...finally!!read more Compliance Update - Mathew BannisterGet set for the production year ahead. The following is a list of things to get sorted in order to have compliance records on hand for your NZGAP or other certification programmes.read more Out in the field - Matthew CarterThis is how I started Fresh Focus 12 months ago – “The dry weather is really starting to hit home now. As I write this, there is a hint of rain for later today and the weekend, but I suppose we will see when/if it gets here”.read more |
FRESH NEWS![]()
Orange harvest in catch-up mode
THE district’s navel orange season is running well behind due to the impact of wet and cooler weather during the run-up to harvest....
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1/14
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First Fresh Persimmons
New Zealand’s first export of persimmons is set to leave for China after a 12 year effort to gain market access concluded successfully this week. Gisborne-based exporter First Fresh will send the trial shipment of Gisborne persimmon next month following approval from China’s quarantine authority AQSIQ....
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2/14
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Red carpet flavour at annual Freshies
First Fresh held its second "Freshies" grower awards on Thursday 23rd February at the Dome Room and John and Irene Honey of Patutahi won the Supreme Award - The Freshies Trophy....
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3/14
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Gisborne Encore Mandarins - make summer sweet
ADVERTORIAL: While other citrus has come and gone by the time you’ve got your togs out and are hitting the beach, Gisborne Encore Mandarins are just coming into their own....
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4/14
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Gisborne tops NZ's citrus production
A grower survey conducted by New Zealand Citrus Growers Incorporated has confirmed that Gisborne is the number one citrus growing region in the country — by a long way. The NZCGI “snapshot” survey indicates there are 330 citrus growers in New Zealand with more than a million citrus trees and......
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5/14
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First Fresh take silver award
First Fresh and our marketing-communications agency Tracta won a silver award at the New Zealand Direct Marketing Awards for our company's grower loyalty scheme campaign."Our Loyalty Recognition Agreement (LRA) is unique to the citrus industry and was developed to recognise the loyalty shown to us by our suppliers," said general......
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6/14
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Law changes for use of Organophosphate insecticides
LEMON, LIME, GRAPEFRUIT AND TANGELO GROWERS...
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7/14
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First Fresh NZGAP Group Scheme
A number of our growers have already taken up the opportunity to become members of the First Fresh Group Scheme for NZGAP. ...
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9/14
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First Fresh Management Calendar and Checklist
Access our latest Citrus Fruit Size - Management Calendar and Checklist...
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10/14
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First Fresh Weather Station
You can view the “First Fresh” weather station on line by using the following link:...
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11/14
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First Fresh Citrus Crop Protection Programme
Hot off the press is the 2014/15 copy of the First Fresh - Citrus Crop Protection Progamme....
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12/14
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Market Gardeners Limited acquires shareholding in First Fresh NZ
Leading New Zealand supplier of fresh fruit and vegetables, Market Gardeners Limited, trading as MG Marketing (MG), and leading New Zealand Citrus Marketing company First Fresh NZ Limited (First Fresh), are pleased to announce that in late December 2017, MG acquired a 30% shareholding in First Fresh....
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13/14
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The Bill Thorpe and First Fresh Scholarship
First Fresh chairman Bill Thorpe (pictured here with wife Margaret) announced that he and the company are offering an annual $5000 scholarship for horticulture study, open to First Fresh supplying growers and their families. “After more than 40 years in the industry and nearing retirement I want to give something......
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14/14
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