Loyalty Recognition Agreement

First Fresh Loyalty Recognition Agreement

We think Gisborne citrus growers deserve more.

That’s why we’ve created the new First Fresh Loyalty Recognition Agreement (LRA). It’s unique to the industry and, as the name suggests, we think it’s the very best way to recognise the loyalty shown to us by suppliers. At First Fresh our key drivers for success are supply, volume and quality.

Choose the supply and term that suits you.

There are three tiers to choose from – Elite, Gold and Silver – each with differing supply percentages and terms. They all offer real rewards and business benefits that will make a positive difference to your profitability. You’re free to choose the tier that best suits your needs.

The new First Fresh LRA at a glance.


To find out more contact one of our team today.